Left: Guy from South Park’s WoW Episode; Right: Mr. T. in WoW commercial [Follow our blog posts, obsession with data, and original articles on Twitter @RJMetrics] If you have played an MMORPG before and have chosen to tell a non-MMORPG player about playing said MMO, there is a good chance that the person you [...]
Monthly Archives: June 2009
Who Plays MMOs: An Analysis of MMORPG Player Demographics and MMORPG Player Stereotypes
June 24, 2009 – 8:00 am
DoS Attacks Trend Toward Politics
June 22, 2009 – 8:00 am
The internet is not something that you just dump something on. It’s not a big truck. It’s a series of tubes. Those tubes can be filled, and if they are overfilled, bad things happen. This is the basic idea behind denial-of-service attacks: to render a computer resource unavailable to its intended users, often by simply [...]
With a Yo-Ho-Ho and a Tricky Lah-Tee Doo
June 15, 2009 – 7:30 am
The past few weeks have seen marked developments in piracy and file sharing. The Swedish Pirate Party, a political organization that strives to legalize file sharing and bolster internet privacy, scored a considerable victory on Sunday, securing at least one (but probably two) of Sweden’s eighteen European Parliament seats. In somewhat related news, my family [...]
Facebook, Please Take My Money (I want my URL)!
June 13, 2009 – 1:05 pm
[Follow our blog posts, obsession with data, and original articles on Twitter @RJMetrics] My name is Bob Moore and I have one of the most generic names on the planet. I get strip searched at the airport because some other guy named Robert Moore is on a watchlist. When I applied for my mortgage, I had to initial over [...]
The Stanley Cup (Advertising) Finals
June 12, 2009 – 7:29 am
Background I love hockey and like most hockey fans, I’ve been actively following the NHL playoffs, including the Stanley Cup finals that started at the end of May. While watching the finals, I couldn’t help but notice some of the advertisements that played during the intermissions and the three commercial breaks each period. I sat [...]
The Wall Street Journal Swaps Quality for Ad Inventory
June 8, 2009 – 8:08 am
Nothing makes me happier than a clean Inbox. I also love getting The Wall Street Journal’s online edition in my e-mail every morning (so much so that I pay for it). Lately, however, I’m having a hard time keeping these two joys in check with each other. Subscribing to “The Online Journal” costs just over [...]
Meet the Interns, Part 2
June 5, 2009 – 6:20 am
Hello to the readers of The Metric System blog. I am Cheryl Ryan, one of the interns at RJMetrics. I, like Mario, am a senior at Wharton, though I am concentrating in Marketing, Managing Electronic Commerce, and Operations and Information Management (OPIM) -Information Systems track, the last of which I don’t normally tell people because [...]
Paradigm Shifts in Rap, Database Analytics
June 4, 2009 – 9:08 am
Hello internet! My name is Mario Ponticello, and I am a senior concentrating in Finance and Management at the Wharton School. Writing this blog post, I’m reminded of the incisive words of rap mogul Flavor Flav, who observed, “…the rap scene right now has taken its own course and its own direction because you have [...]
